How micro-segmentation can enable telecom operators to launch personalization at scale
Tackling the operational challenges of reducing churn and increasing ARPU Summary In order to tackle successfully the complex operational...
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Julien Cabot
- Sep 14, 2022
- 14 min
Beyond churn scoring
Revisiting the hidden assumptions underlying churn prediction in the telecom sector to define an innovative approach This article...
Florent Wolff
- Jul 4, 2022
- 3 min
Most mobile markets have shifted to being “churners” markets
The past decade has witnessed a global surge in the level of worldwide mobile penetration, which is measured as the number of SIMs over...
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